Wow does one learn a lot over at OSU. I was there today for the OSU loss to WSU and it was very painful as well as educational. I had a good long talk with one of the key organizers of WIN and one more time I got to argue my case against these damn little wasteful buttons the committee purchased for WIN 2009 and then again mistakenly, I thought, for WIN 2010. But wait! These are neither wasteful nor worthless. Once a business professor and marketing genius took me aside and argued with me the finer points of branding, I completely understand their position and agree with it! These are NOT buttons for advertising that arrived too late to be useful in promoting each year's WIN, they are branding buttons that are useful all year around to let people know that WIN stands for Willamette Innovators Network unlike the misspelled title at the top of this page! Loyan!!!!!!! smile Change it please or teach me to spell..
Now that I have been educated and understand the difference between branding and advertising, I fully support the little tiny WIN buttons and LOVE them. Still not sure about the stickers but will save commenting for a later discussion!
Way to go Mark and crew. Great job on educating an old Marine. I appreciate all you do. Great seeing you today and looking forward to working with you now that I am the Interim Director for Economic Development for the Corvallis-Benton Chamber Coalition.....hmmm anyone else hate those stickers?